Pay with a credit card in the blink of an eye

23 Kasım 2009 Pazartesi
Posted by MaRKeRs

The contactless payment is increasingly used, except ... in Belgium. It helps pay for purchases without having to strum his code "pin".

It takes a little seconds or less, you swipe your credit card near a terminal detection and voila: the payment of your purchase is made in the blink of an eye, without having to strum any pin code.

This practice is simple and it works with disconcerting ease. It's contactless payment, which wins in importance every day: a small thirty countries have already integrated this payment system, which missed the United States, but also Poland, Romania and Turkey. Meanwhile Belgium

In France, for cons, the contactless payment starts to be in place. Many large chains offer it.Disneyland Paris has such an agreement with Visa PayWave to enable contactless payments, whether by credit card or mobile phone. MasterCard, for its part will launch a pilot with the RATP - the Parisian public transport - a few weeks after the introduction of the "tap and go" bus in Liverpool, Great Britain. Bounds demonstration were presented at the exhibition "Maps 2009", held a few days ago near Paris.

Just pass the credit card on the device, and the message "the ticket was paid" appears instantly. At the exit, you pass the credit card to open the portal. Much more convenient than queuing at the automatic machines for ticket distribution

In Liverpool, the equipment installed at the entrance of the bus continues to distribute tickets.Ultimately, however, the goal is to eliminate paper tickets. The controller has a terminal that can "read" history on the map.

The transport links are one of the places where contactless payment has been most successful. This can go very quickly, to avoid queues.

The advantage of this mode of payment is of course the saving of time, especially in periods of large crowds, such as noon, when the queues can be very long to pay for his sandwich.

It is also, and above all, an alternative to cash payments, which still constitute the bulk of transactions, often for small amounts. In Europe, cash payments still account for almost 80% of total transactions, recalled Visa. And 90% of these cash transactions are for amounts less than 15 euros.

Contactless payment is limited to just small amounts. In the U.S., the maximum usable time per transaction was $ 25. "The amount was increased to $ 50 because the average amount per transaction was $ 24. It was a request traders to increase the ceiling," said Art Kranzley, company MasterCard. In Britain, the maximum amount is £ 10. In France, the maximum set by Visa is 20 euros and 25 euros for MasterCard.

This type of payment, however, suffers a disadvantage: in case of loss, the contactless card can be used without problem. "Consumers are asking questions," admits Art Kranzley. "The risk associated with this type of payment is limited".

The number of consecutive payments made without contact is limited. You must strum for example your PIN after three operations without contact to confirm your authentication. "This may be more or less. It depends on the bank that issued the credit card", says Art Kranzley. In case of loss or theft, guarantees similar to conventional maps are applied.

Contactless payment is for the moment the gates of Belgium. One explanation given is that the banks were quite large computer files to manage these days, including integration with SEPA (the Single European Payments Area in Europe). However, it is the banks can start the movement, although nothing prevents a distribution chain to market its own credit card without contact.

This month, the Belgian banks have however expressed their willingness to give new impetus to electronic payments. Thus, they consider possible increase to one billion in five years the number of payments made by electronic cards, which amounts to almost double this type of operation. Last year no less than 1, 175 billion transactions were conducted in Belgium.

It also requires a big investment since the terminals must be suited to contactless payments.

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